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Advertisement for the Rockuna Overcoat. ca. 1936, Take a weight off your shoulders this winter. Get a ROCKUNA. Only 26 ouncesjayet it gives all the comforting warmth of much heavier overcoats that weigh you down. The secret lies in the yarnjaa combination of warm alpaca and hardy mohair. Closely knitted together to form a fabric, luxuriously light, yet practically impervious to cold. Come in for your ROCKUNA todayjasingle or double breasted, plain shades or patternsja and you ll have a c oat that will serve smilingly from September through April. Luxuriously lined with Earl-Glo

Advertisement for the Rockuna Overcoat. ca. 1936, Take a weight off your shoulders this winter. Get a ROCKUNA. Only 26 ouncesjayet it gives all the comforting warmth of much heavier overcoats that weigh you down. The secret lies in the yarnjaa combination of warm alpaca and hardy mohair. Closely knitted together to form a fabric, luxuriously light, yet practically impervious to cold. Come in for your ROCKUNA todayjasingle or double breasted, plain shades or patternsja and you ll have a c oat that will serve smilingly from September through April. Luxuriously lined with Earl-Glo


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Advertisement for the Rockuna Overcoat. ca. 1936, Take a weight off your shoulders this winter. Get a ROCKUNA. Only 26 ouncesjayet it gives all the comforting warmth of much heavier overcoats that weigh you down. The secret lies in the yarnjaa combination of warm alpaca and hardy mohair. Closely knitted together to form a fabric, luxuriously light, yet practically impervious to cold. Come in for your ROCKUNA todayjasingle or double breasted, plain shades or patternsja and you ll have a c oat that will serve smilingly from September through April. Luxuriously lined with Earl-Glo

Universal Images Group (UIG) manages distribution for many leading specialist agencies worldwide

Media ID 9777189

© Cultural Heritage Images/Universal Images Group

Clothing Lithographs Offset Lithographs Photolithographs Planographic Prints Transfer Prints


EDITORS COMMENTS
Step into the past with this vintage advertisement for the Rockuna Overcoat, circa 1936. The print showcases a stylish gentleman wearing the iconic overcoat, inviting viewers to "Take a weight off your shoulders this winter" by getting their very own ROCKUNA. What sets this coat apart is its remarkable lightweight construction, weighing in at only 26 ounces. Despite its feather-light feel, it promises all the comforting warmth of much heavier overcoats that tend to weigh you down. The secret lies in the yarn - a combination of warm alpaca and hardy mohair expertly knitted together to form a fabric that is both luxuriously light and practically impervious to cold. The advertisement encourages potential customers to visit their store today and explore an array of options: single or double-breasted styles, plain shades or patterns - there's something for everyone's taste. With a Rockuna Overcoat in hand, one can confidently navigate through September till April with ease and style. To enhance comfort further, these coats are luxuriously lined with Earl-Glo (not affiliated with the company), ensuring an extra layer of coziness during those chilly months. Transport yourself back in time by admiring this advertisement from Universal Images Group (UIG) and imagine how owning a Rockuna Overcoat would have been like during the glamorous era of 1936.

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